I champion authentic connections in the age of optics.
Brands today need to be more strategic than ever, because everywhere you look, someone is trying to sell you something. To beat the noise, you’ve got to see the consumer experience from end to end—from being mindful about the meaning and impact of what you’re building, to dialing in that first moment of intrigue, to inviting people in, making them customers, making them loyalists, making them fall in love and sing your praises.
Sure, there are tricks and tactics to accelerate this process. But there’s no substitute for building real relationships. Making a sale is great, but finite. Strong, truthful connections are infinite.
With years of strategy-driven brand building, content creation, and marketing experience across a diverse range of industries, I can help you find value-led and data-driven ways to build long-lasting connections with the audience that’s looking for what you have to offer. I’ve spent significant time both in ad agencies and in house at various brands, and have also managed my own freelance consulting business. My expertise spans health/wellness, bioscience/pharma, supplements, beauty, fitness, travel, CPG, food/beverage, self-help/personal development, fashion, entertainment, the arts, and more.
Wherever you are in your business and brand journey, I’m here to help you forge the best path forward toward growth and success.
Take a look at some of my former colleagues’ testimonials below, and check out my WORK and CLIENTS pages for more.
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