PRIVATE CHEF DELIVERED LA (BY LESA CARLSON)
WEBSITE CONTENT + BUILD (SQUARESPACE), BRAND IDENTITY AND CREATIVE STRATEGY, PRODUCT DESCRIPTIONS, PROJECT MANAGEMENT
Lesa Carlson is a super high-end private chef who has served some of the Los Angeles elite. Her original site was mainly used as a platform by existing clients to pay for their plans, but she wanted to make some changes and lean toward the POV of potential new consumers. I wrote copy, rebuilt the website, informed visual choices, set up payment processing, and saw the rebuild through from beginning to end. I’ll be integrating this with the client’s other digital assets in the future.
